Kiddopia, a popular early learning app for preschoolers, has revealed a new partnership with Hasbro that will introduce PJ Masks characters into its digital learning ecosystem. The collaboration brings Catboy, Owlette, and Gekko to Kiddopia’s platform, offering children an immersive way to learn through play alongside their favorite nighttime heroes.
The partnership focuses on creating exclusive PJ Masks-themed educational content that blends storytelling, interactive gameplay, and skill development. Designed specifically for young learners, the new activities aim to foster creativity, teamwork, and resilience while supporting early academic foundations. Kiddopia’s approach ensures that children remain engaged in a secure and age-appropriate digital environment.
As part of the launch, Kiddopia will introduce a variety of in-app experiences, including interactive mini-games that reinforce early math and literacy concepts. These activities are designed to challenge children in a fun and accessible way, helping them build confidence as they solve problems and complete tasks. Creative storytelling elements will also allow children to participate in narrative-driven adventures with the PJ Masks heroes, encouraging imagination and language development.
Dhaval Sheth, Kiddopia’s Chief Operating Officer, expressed enthusiasm for the collaboration, highlighting the shared commitment between Kiddopia and Hasbro to high-quality children’s experiences. He explained that incorporating PJ Masks into the app enhances Kiddopia’s mission of making learning enjoyable and meaningful, allowing children to explore new concepts through characters they already admire.
From Hasbro’s perspective, the partnership represents another step in expanding the PJ Masks brand into interactive digital spaces. Nick Mitchell, Senior Vice President of Business Affairs at Hasbro, noted that the franchise has captivated young audiences around the world. He emphasized that working with Kiddopia enables Hasbro to deliver engaging and educational content that extends beyond traditional entertainment formats.
The new PJ Masks experience will be available later this year to Kiddopia subscribers on iOS and Android. By combining beloved characters with thoughtfully designed learning activities, Kiddopia continues to evolve its platform, offering preschoolers an engaging way to learn, play, and grow through digital interaction.
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